Reward the signal

Demand validation campaigns

Brands reward the people who help them decide. Fund a reward pool around an idea or new feature and gift vouchers to the contributors who validate it — or pitch in with your feedback and earn a voucher for shaping what they build.

How it works

Two ways to take part

For brands

Plan a reward system for your users: fund a pool around an idea or new feature, and let real people contribute demand and validate your product launch before you build.

  • Launch a campaign around a feature or new product.
  • Fund a reward pool and open it to real users.
  • Reward the contributors who help you decide — gift vouchers, on your terms.

For visitors

Help brands decide by sharing validation for the features and product ideas they're planning — and earn a gift voucher when your contribution helps.

  • Browse campaigns from brands near your interests.
  • Pitch, suggest and vote on what they should build.
  • Earn gift vouchers when a brand rewards your help.

ExperimentWe propose routing rewards through the platform, which requires us to register as an NBFC — so for now, whether and how contributors are rewarded is left to each brand's discretion.

Create an account to contribute — or become a brand and launch one.

Explore

Live campaigns

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